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WE DELIVER

CONFIDENCE

We use data to connect brands with customers and drive profitable behaviors.
Contact us when you want the confidence that comes from customer relationship marketing
designed to improve performance and mitigate risk.

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CHALLENGE

In today’s world where data streams from daily life so fast that
the total accumulation of the past two years – a zettabyte – dwarfs
the prior record of human civilization. All is part of the data
mosaic that will challenge you and embolden your customers.
We say bring it on.

OUR BELIEF

More data means more human

We believe more data means more human. We’re a customer relationship marketing agency that blends math with a human touch and creative with data, to deliver a hybrid CRM offering that maximizes returns across the customer experience and marketing spend.

We pull off this magic act by leveraging our expertise with identifiable and anonymous data, applied analytics with customer intelligence and empathy to combine, profile and interpret instantly a dynamic and meaningful Journey of One™ based on a series of pre-defined rules, logic and computational decisions. The result is personalization and testing at scale across individual journeys and touch points that drive efficiency, effectiveness, and creative excellence.

OUR PROCESS

OUR APPROACH

DATA SIMPLIFIES EVERYTHING WE DO

OUR WORK

Data makes incredible results look even better

Whether it’s developing Creative With Purpose or applying analytical ingenuity to create a comparable metric that measures various marketing investments traditionally regarded as being impossible to measure, we’re an agency more focused on outcomes than outputs.

OUR CAPABILITIES

Data makes capabilities blend

By infusing analytics with customer relationship marketing, we humanize data to fix the broken links between the brand promise and the customer experience.

CRM

We impact every aspect of the customer journey—from acquisition and on boarding to cross-selling, retention and winback.

  • Strategy
  • Market Research
  • Life-cycle Management
  • Creative
  • Programmatic Creative
  • Creative Technology
  • Full-service Production
  • Experience Design
STRATEGIC Consulting

We align strategy with your goals and priorities, allowing us to identify and maximize new opportunities for a faster marketing ROI.

  • Marketing Investment Management
  • ROI Measurement & Strategy
  • Enterprise CRM Transformation
  • Customer Strategy
  • Marketing Optimization
  • Marketing Process Efficiency
  • Customer Insight Enablement
  • CRM Technology & Platforms
Analytics & Data

We provide a comprehensive understanding of your customers by collecting, organizing and optimizing both online and offline data.

  • Data Integration
  • Predictive Modeling
  • Insights
  • Decision Science
  • Measurement
  • Data Strategy & Sourcing
  • Applied Analytics
  • Complex Performance Tracking
Marketing Technology

We make your data work harder through our flexible and scalable customer marketing platforms, hosting services and more.

  • Hosted & Managed Services
  • Systems Integration
  • Insights Platform
  • Data Management Platform
  • CRM Systems
  • Programmatic Creative Platforms
  • Decision Management
  • Connected Recognition

OUR DELIVERY

Data makes delivery plug & play

JOURNEYS OF ONE

Customer Strategy
Experience Audits
Experience Design
Journey Analytics

MARKETING INVESTMENT CONSULTING

ROI
HALO Social ROI

OMNICHANNEL

Campaign development
Omnichannel creative
Content Creation

APPLIED CX

Retail / POS
Social
Digital

MARKETING TECHNOLOGY

Integration
Innovation audits
Implementation

APPLIED ANALYTICS

Modeled Behavior
Segmentation
Tracking
Predictive

Data makes clients partners

Data makes partners coworkers

Data makes platforms remarkable

OUR PEOPLE

Just a few of the individuals who make things happen for the right reasons

Mike McCartin

CEO

TINA POSEY

President

david selwood

Chief Analytics Officer

GAVIN TWIGGER

Executive Creative Director

Michael Radigan

SVP, Digital & Technology

JOHN MULLIN

SVP, Strategy & Planning

amy weaver

VP, Finance

CONTACT

We’d love to talk with you.

Tel. 972.443.7000

7850 North Belt Line Rd
Irving, TX 75063, United States

new business contact@javelinagency.com
portfolios careers@javelinagency.com
www.javelinagency.com